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Welcome to SimpliSafe – PerkettPR’s Newest Client

SimplisafeI’d like to extend a big welcome to SimpliSafe and send a big huge “thanks” for choosing PerkettPR. Simplisafe provides a sleek and unique consumer “gadget” that also happens to have a very solid value proposition: home security. SimpliSafe provides young urban professionals and college students with a wireless home security system, ideal for any city dweller or those who frequently change residences and are looking for reliable apartment security options.

A cost-effective alternative to more traditional alarm systems, SimpliSafe allows you to pay as you go – no long term contracts – and you own the system. Therefore, you can take the system with you when you move. Best of all, it doesn’t even require a landline or internet connection to reach their 24/7 emergency dispatch center. For more information, visit their website or connect with SimpliSafe on Twitter.

Simplisafe

When asked why they chose PerkettPR, CEO and co-founder Chad Laurans said, “PerkettPR brings a great combination of traditional media experience and social media savvy that will help us spread the word about SimpliSafe. Word of mouth is already a big factor for us and with PerkettPR’s help, we aim to drive awareness to new levels.”

We’re extremely excited to help SimpliSafe extend their brand awareness and community – stay tuned!

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Consumer Tech

Our consumer tech clients have changed the world in transportation (Zemcar), security (Kaspersky) communications and entertainment (Location Labs, Powwownow, Phonezoo, MeeVee (now LiveUniverse), online shopping (Shopcade), social media (UberVU (now Hootsuite), Photobucket), healthcare (iStand Today, St. Louis Children’s Hospital, TomoTherapy) and even home security (Simplisafe). For Simplisafe, our team launched the first-ever self-installed, buy-what-you-need wireless security system, which at the time was an unknown startup. Working with the husband and wife founders, we strategized on compelling branding and messaging appropriate for an industry disruptor, established social media accounts and campaigns before they were really known for business use, and created ground-breaking, grassroots PR campaigns such as the “America’s Worst Roommate Contest,” which captured the attention of the core audience: young apartment dwellers. As of 2018, Simplisafe had over 300,000 customers and was valued at $1B.