Posts

Persuasive Picks for the week of 02/07/11

Facebook's New Page Layout Facebook Launches Pages Redesign
Get the lowdown on this week’s rollout of Facebook‘s new layout for Pages via this Mashable post from Ben Parr. What does it mean for your brand?

Facebook Page redesign: 10 things admins should do RIGHT NOW
Since this week’s first pick filled you in about all the Facebook Page changes, this post from David Griner on TheSocialPath.com will guide page Admins in the right direction on what key things they should change first.

Marketers use social media for Valentine promotions
Valentine’s Day is upon us and many marketers have turned to social media in order to promote their related brands. USAToday‘s Bruce Horovitz share examples of six brands who are vying for your Valentine’s Day attention in the social space. On a related note, our client Corey McPherson Nash asks your opinion of the new “romantic” messaging from Teleflora, in this “Tired or Tacky Hearts” post.

Top Ten Things That Get You Unfollowed/Unfriended
Are you still trying to learn the ins and outs of proper etiquette when navigating the social landscape? This post from Peter Shankman provides a good list of DON’Ts to keep you on the right track.

Cyber graffiti with WiFi network names as advertising
Author David Meerman Scott shares this entertaining post on how brands can potentially cash in on some free advertising by leveraging the publicly-broadcast name of their WiFi access points with some creativity.

Persuasive Picks for the week of 05/03/10

Social-media games: Badges or badgering?
CNET staff writer Caroline McCarthy expands on the growing popularity of “badge-based” achievements popping up on websites like The Huffington Post and applications like Foursquare as forms of incentive to interact.

Are your social media metrics diagnostic or objective?
Christopher S. Penn provides an entertaining and informative explanation of the difference between diagnostic and objective social media metrics. His post clearly shows the importance of knowing the difference.

How social media has changed executive roles
SFGate staff writer Benny Evangelista shares this brief interview with Charlene Li about the new wave of Open Leadership that is changing the way executives manage their leadership roles.

Sorry Guys: When It Comes to Your Audience, Size DOES Matter
Justin Kownacki hits the nail on the head with this fantastic post about the long winded debate between quantity versus quality when it comes to follower numbers on social networks. Read on for the secret to success.

Social media used to market Mother’s Day
USA Today’s Bruce Horovitz provides numerous examples of how brands are leveraging social media with targeted campaigns to attract your dollars when it comes to paying homage to Mom this Mother’s Day.

Photo Credit: Nerd Merit Badges