Inspirational Women to Follow, Digital Doughnut

You’re sitting there tapping your finger on the keyboard, wondering when to launch your career in social media, but not sure how to begin. Digital Doughnut compiled a list of 10 women to start following on Twitter, including our CEO & Founder Christine Perkett, to “help you stop tapping the keyboard and get moving.”

Four Steps to a Holistic PR Measurement plan, PR News

In PR News’ Measurement Guidebook, our CEO & Founder, Christine Perkett, explains the importance of looking at your communications measurement holistically in order to truly prove the value of PR to the bottom line of the business.

As a sneak peek, PR News featured four pieces of advice that Christine shared about PR measurement.

35 Twitter Accounts Every PR Pro Needs to Follow, Prowly Magazine

Prowly compiled a list of PR professionals on Twitter who provide valuable information you can use and learn from.  Our Founder & CEO, Christine Perkett, was featured as one of the top 35 PR & marketing experts you should follow on Twitter.

Learn How to Work Remotely, Learn How To Become Org

According to a 2017 State of Telecommuting Report, the number of people telecommuting in the US has increased by 115 percent since 2007. That means that nearly 4 million US employees work from home at least half the time. Higher estimates say that 47 percent of people work remotely for some portion of their workday. But how can workers find these jobs? And what does it take to be successful working from home? This guide answers these questions and more, including insights from our Founder & CEO, Christine Perkett.

Boston’s 50 on Fire Finalists, BostInno

Our Founder & CEO, Christine Perkett, was named one of Boston’s 50 on Fire, which honors the hottest companies, organizations and people setting Boston’s ecosystem on fire. Across all of American Inno, 50 on Fire is a premier awards event, honoring the influential people and fast-growing businesses that are driving major cities forward. 50 is a celebration of innovators – both individuals and organizations – across multiple categories and industries.

25 Startup Marketing Tips From The Experts

Our Founder & CEO, Christine Perkett, was featured in Media Leader’s “25 Startup Marketing Tips To Get Traction.”

Top 10 Inbound Speakers to See, Smart Bug

Amber Kemmis included our Founder & CEO, Christine Perkett, in her article on Hubspot’s INBOUND, writing:

The INBOUND conference is awesome simply because it’s hosted in the great city of Boston, but it is also a great place to grow and sharpen your marketing skills, even those that go beyond inbound marketing, and you get to be inspired and network with some really bright people including some of the SmartBug team. Holla!

To help you finalize your agenda for the conference, I’ve outlined the top 10 speakers to see this year.

6 Reasons Your Brand’s PR Efforts Fail, PR Daily

Public Relations used to be pretty straightforward and involve news releases, media and events. But then along came social media and the content-marketing craze, and suddenly everyone seems a little confused about exactly what public relations is and where it fits in. Our Founder & CEO, Christine Perkett, wrote this piece for Ragan’s PR Daily taking a look at the changing role of PR and why companies should take an internal look at what they might be doing to sabotage their own PR efforts (and the agencies they hire and fire).

Top 50 Social Media Marketing Influencers, Cision

Our CEO & Founder, Christine Perkett, was listed as one of the influencers on this list, which includes best-selling authors, entrepreneurs, executives and more – all at the center of social media marketing.