No, seriously! Perhaps you’ve come here looking for public relations help with your company or a job in the field, or maybe you simply stumbled across our blog (in that case, hello and welcome!). But either way, there’s a good chance you may find yourself asking that very question at one point or another. And […]
Calling all future PR pros! Test your storytelling chops in a new video contest called, “Take Flight with PR,” launched this week by the Council of Public Relations Firms (Council), our industry’s trade association. Contestants are invited to choose an interest, idea or passion they have, showing in their videos how a career in public […]
According to the calendar, spring has sprung, even if Punxsutawney Phil indicated otherwise (and, incidentally, is now being indicted by a prosecutor in Ohio for his “misrepresentation of spring!”). But while we’re tucked away inside for a few more weeks, it’s a perfect time to work on some spring cleaning of an area that, if […]
Before 2013 gets too far ahead of us, we wanted to share our look back at 2012 – a year in review of the PR triumphs and tragedies that made headlines: The good, the bad, the ugly. Here are a few of our top picks, along with the applicable business lessons we’ve learned from them. […]
‘Tis the season for the annual Christmas Price Index from PNC Wealth Management, which tallies up the cost of the “12 Days of Christmas” each year. According to the 2012 appraisal, there’s just over a six percent mark-up from last year, meaning it’ll set you back a cool $107,300, as reported by USA Today. Here’s […]
It’s easy to play up the adversarial relationship between “Hacks” and “Flacks,” but the truth of this perennial love/hate relationship is that that we really do need one other. Although the value of PR professionals to journalists is often called into question, as this article points out, “the popularity of services like HARO and ProfNet […]
We’ve all been there before: Under an impossibly-tight deadline, in front of a blank page, hypnotized by the unrelenting blinking cursor staring back at you. You’re desperate for inspiration to hit and the words to start flowing, yet the harder you try to force it, the more frustrated you become, thus perpetuating the vicious cycle […]
We’ve all committed social gaffes at one time or another, saying something in the heat of the moment that we immediately wished we could take back. But thanks to today’s public social media platforms, ‘what happens on Twitter’…can really stick around to haunt you. The most recent case in point: This year’s Miss Seattle, who […]
Most of us take Facebook at, well, “face” value – a social network that “connects people with friends and others who work, study and live around them,” as the site itself says. But peel back the façade of friends, likes, photos, apps and more, and you’re left with an extensive data set on human social […]
There may be some debate over whether or not email is dead, but take one look at your email inbox each morning, and I bet you’ll beg to differ. As Peter Bregman reported in his recent Harvard Business Review blog, this affair with email is starting to really affect us in negative ways. According to […]