Persuasive Picks for the week of 08/30/10

It’s Not About the Pizza and 7 Other Social Media Insights
Fast Company Expert Blogger Drew Neisser shares eight tips from Ramon DeLeon – a man who made the  transition from pizza delivery to delivering social media keynotes around the globe.

Raising Your Social Capital: The Two “O” Process
This Technorati post by Jessica Valenzuela shares several tips on maximizing your social efforts through a combination of online and offline activity.

Older Americans Flocking To Social Networks
InformationWeek‘s Antone Gonsalves highlights the recent findings from the Pew Research Center’s Internet & American Life Project’s study on age and Internet usage that found Americans ages 50 and up are becoming more active on social networks and online communities.

U.S. companies spend for social media tied to customer loyalty
Katie Deatsch from InternetRetailer.com shares the results of a recent study from Colloquy and the Direct Marketing Association that found that the U.S. companies are willing to spend more of their budgets on social media when it’s tied to customer loyalty.

Ten Corporate Social Media Mistakes
“Evolved Technologist” Dan Woods recently spoke to Christy Schoon, Director of Business Consulting at NewsGator, who shared 10 mistakes commonly made by companies jumping into Enterprise 2.0 and Social Media – via this post on Forbes.com.