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Persuasive Picks for the week of 08/08/11

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LinkedInGetting the Most Out of LinkedIn for B2B (and Beyond!)
MarketingProfs Managing Editor Matthew Grant recaps some great LinkedIn tips for B2B organizations that were part of a “MarketingProfs How2” segment that was originally part of a This Week in Digital Media episode featured on the PJA Radio website. A link to the audio segment is also availble in the post.

How We Approached Social Media As A Brand New Business
Ex chartered accountant turned small business entreprenuer, Tahzeen Basunia shares his story of getting started with social media while starting a brand new business selling natural, vegetarian sweet boxes at the same time.

13 Hot Facebook Marketing Tips From the Top Pros
The crew over at SocialMediaExaminer.com continue to pump out incredibly useful content like this tip packed post from on Facebook Marketing.

How Your Business Should Be Preparing for Google+
David Polykoff provides some food for thought as to why business need to start preparing for the launch of Google+ Business pages and the SEO potential they’ll bring to your brand.

Twitter, Facebook And LinkedIn: Social Media And American Identity [INFOGRAPHIC]
Shea Bennett from Mediabistro‘s AllTwitter blog shares this stats packed infographic from Hasai that goes into great detail about how Americans use social networking sites. Is it just me or do these stats not paint a very positive picture of the average American?

Photo courtesy of Nan Palmero

Persuasive Picks for the week of 05/24/09

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SpymasterSpymaster: The Twitter Game That Will Assassinate Your Time
As if Twitter weren’t enough of a distraction from your day on its own, we now have “Spymaster” to contend with. Keep your eyes peeled for the “#spymaster” hashtag to start flooding your stream, as the wild adoption of this new Twitter-based game ensues!

Nine worst social media fails of 2009… thus far
Ok, so this one technically came out last Friday, but it’s definitely worth a mention in this week’s picks – especially if you haven’t seen it yet! Jennifer Leggio profiles nine of the potentially worst social media efforts so far this year. Online campaigns from Denny’s, Motrin and Quiznos are included in this post that will surely give you an idea of what not to do in the social media space.

When & How To Pay A Blogger
If you’ve considered compensating a blogger in exchange for writing about your product or service, then you better think carefully before executing the plan. Groundswell author and Forrester analyst Josh Bernoff provides some insight of his own along with the pre-requisite guidelines that were recently published by the FTC.

5 Rules for Creating Content that RULES!
Many companies struggle when starting a blog and it’s not necessarily from a lack of content to post. Sometimes the struggle stems from figuring out the best way to position or present that content. Matthew Grant eases the process with this post on Marketing Prof’s Daily Fix with five helpful rules to follow when preparing your content for publishing.

Google Wave: A Complete Guide
The announcement of Google Wave, Google’s upcoming real-time communication platform, received quite a bit of buzz this week. The feature list is pretty impressive and I can already see many ways it could fit into a web-worker’s daily interactions. Check out this guide from Mashable for the low-down. Here’s the video of the Google Wave developer preview from the Google I/O conference as an added bonus: