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Persuasive Picks for the week of 02/07/11

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Facebook's New Page Layout Facebook Launches Pages Redesign
Get the lowdown on this week’s rollout of Facebook‘s new layout for Pages via this Mashable post from Ben Parr. What does it mean for your brand?

Facebook Page redesign: 10 things admins should do RIGHT NOW
Since this week’s first pick filled you in about all the Facebook Page changes, this post from David Griner on TheSocialPath.com will guide page Admins in the right direction on what key things they should change first.

Marketers use social media for Valentine promotions
Valentine’s Day is upon us and many marketers have turned to social media in order to promote their related brands. USAToday‘s Bruce Horovitz share examples of six brands who are vying for your Valentine’s Day attention in the social space. On a related note, our client Corey McPherson Nash asks your opinion of the new “romantic” messaging from Teleflora, in this “Tired or Tacky Hearts” post.

Top Ten Things That Get You Unfollowed/Unfriended
Are you still trying to learn the ins and outs of proper etiquette when navigating the social landscape? This post from Peter Shankman provides a good list of DON’Ts to keep you on the right track.

Cyber graffiti with WiFi network names as advertising
Author David Meerman Scott shares this entertaining post on how brands can potentially cash in on some free advertising by leveraging the publicly-broadcast name of their WiFi access points with some creativity.

Persuasive Picks for the Week of 05/03/09

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The Seven Deadly Sins of Social MediaThe Seven Deadly Sins of Social Media
David Griner from Luckie & Company and TheSocialPath blog provides some helpful advice to companies looking to take the plunge into Social Media. He adds an entertaining twist to the subject by aligning the tips with the “Seven Deadly Sins.”

How Twitter Can Drive Your Bottom Line
Stephen DiMarco from the Compete.com blog posts some very interesting stats and examples of companies that have had impressive success in adding Twitter to their overall marketing strategy. Dell’s achievement of $1 million in sales – exclusively through Twitter – is just one of the examples shared. Read on for more.

A Second Look at Measuring the Corporate Blog
Kyle Flaherty of BreakingPoint Labs revisits the challenges of measuring your blog’s success and provides seven areas that he and his team focus on to conduct their own success measurement.

Micro-interactions Get People Talking. Thank You, Corner Bakery
With the rapid influx of “follower” collectors on Twitter, it’s refreshing to see the occasional example of real businesses integrating Twitter into their marketing strategy and doing it well. David Armano shares this quick example of how Corner Bakery is getting off to a great start on Twitter by making the right moves.

Will Social Media Save The Newspaper Industry?
We’ve seen a lot of announcements lately that newspapers across the country are slowly closing their doors. Many papers are scrambling to revise strategies that will allow them to keep their doors open, and many of those strategies involve social media. This post by David Finch on SocialMediaExplorer.com questions if that will be enough to keep them operating.