Posts

Newsweek Turns to Christine Perkett for Professional Analysis

Newsweek turned to our Founder & CEO, Christine Perkett, for her professional analysis of Jason Sudeikis and Olivia Wilde’s nanny drama and public statement.

Jason Sudeikis and Olivia Wilde‘s nanny drama could positively affect their careers, a brand strategist tells Newsweek.

Read the full story here.

Persuasive Picks for the week of 11/02/09

twitter_spam-300x3004 steps to Get Rid of Twitter Spam
If you’re active on Twitter, then no doubt you’ve seen the recent increase of “Twitter spam” coming from hijacked Twitter accounts. Damian Davila Rojas let readers know that Twitter Spam happens when application developers abuse that access that you have granted them to your Twitter account. He also shares 4 simple steps to help protect yourself by auditing the connections to your Twitter account.

What Social Media Monitoring Won’t Get You
Monitoring your brand online and the plethora of tools available to select from are all the rage of late, while Facebook’s popularity as a place for brands to plant their flag has also exploded. This post from Jason Falls reminds us that access to the vital conversation behind Facebook’s “walled garden” are not accessible by social media monitoring tools.

Get Off Your Computer and Become a Better Blogger
Want to become a better blogger? This post from James Chartrand on CopyBlogger provides some great advice on how to do just that, and it starts by stepping away from the keyboard.

9 digital trends to watch in 2010
This fun read from Nuri Djavit  on iMediaConnection shares 9 interesting predictions for digital trends that “could be” in 2010. 

Create a Virtual Office
Last, but certainly not least is this guest post on WomenEntrepreneur by our very own Christine Perkett where she expands on how a virtual workplace can benefit your company.

Persuasive Picks for the week of 02/22/09

forrester_graph.jpgB2B Buyers Dig Social Media
Jordan McCollum highlights the key takeaways from Forrester’s recent report on how B2B buyers interact with social media. Forrester clients can access the full report here.

Turning your feed reader into a powerful monitoring dashboard
I’m a big fan of using Google Reader to aid in some of my social media/brand monitoring efforts. Mack Collier from the Viral Garden blog shares some tips and techniques on how he uses it in conjunction with Bloglines.

5 Ways To Find & Acquire Customers On Twitter
These days, the economy forces businesses to get creative when trying to finding new clients. Brian Norgard writes this guest post on the ShoeMoney blog to share five ways you can use Twitter for finding new business.

Twitterville Notebook: Jeremiah Owyang
Shel Israel continues his Twitterville series of posts by interviewing Jeremiah Owyang on the topic of personal brand.

Do You Have the ‘Four As’ To Be a Thought Leader?
Dana Vanden Heuvel writes this guest post on Marketing Prof’s Daily Fix to share the four “A’s” you might need to be a thought leader in your industry.