The Best Practices In Social Media Marketing Writing Project Mitch Joel from Twist Image has launched a writing project that encourages marketers to share their best tips for Social Media Marketing, and hopes to build contributions to the project into an ongoing organic resource for marketers to reference in the future. Mitch’s own best practice […]
As of this morning we’ve officially been added to the PR section of Alltop.com! For the unfamiliar, here is how they describe their site: We help you explore your passions by collecting stories from “all the top” sites on the web. We’ve grouped these collections — “aggregations” — into individual Alltop sites based on topics […]
I’ve been reading and re-reading this post by Jason Calacanis from last Thursday, advising companies to fire their PR firms, in order to get PR for their startup. (Note, on Twitter, Calacanis claims, “For record, I didn’t say “fire your PR firm” – Alley Insider added it (although I do think most PR fees are […]
To Reach Prolific Content Sharers, Lay Off the Humor Dan Zarrella recently completed a very informative viral content sharing report. A portion of the report was featured on the CenterNetworks blog and focuses on how “funny” doesn’t always equal viral. Don’t be that guy If you’re new to social media/networks and haven’t done your homework […]
What does it mean to be a “Web 2.0 PR Agency,” anyway? It’s really not that complicated.
Are Social Media Jobs Here to Stay? Ben Parr from Mashable.com touches upon the future of social media oriented jobs. Are they a flash in the pan or here to stay? An Anthropological Introduction to YouTube Be sure to set aside an hour to watch this one. Its well worth it and gives a very […]
Join us and our client Constant Contact as we gear up for Boston’s Restaurant Week. On August 4, Constant Contact joins in the festivities by hosting a free seminar to educate Boston-area restaurant owners on the power of email marketing. Various Boston restaurants will share their email marketing success stories, including Finale, Rialto, Masa and […]
After a half year of testing, Google publicly launched its Knol service this week and the inter-webs are buzzing about how it will stack up against its similar encyclopedia-like competitors. As you’ll see from the comparison below, Knol is much less restrictive than Wikipedia when it comes to creating content. Knol vs. Wikipedia Right out […]
Full Text Of AOL Email: XDrive, AOL Pictures, MyMobile And Bluestring To Shut Down Assets at AOL continue to crumble with the announcement of four product cuts following the recent coverage of cuts across cuts with their blogging properties their blogging properties. Mike Arrington shares the full text of the official email from AOL EVP […]
Last night, several of us from PerkettPR attended the AMA Boston meeting at the Exchange Conference Center. The sold-out event featured a keynote and panel entitled “How to Build a Killer Social Network: Understanding and Optimizing Social Media.” John Moore, Senior Vice President and Director of Ideas and Innovation at Mullen Media Hub, got the […]