UPDATE: In a timely twist of fate, ZDNet’s Jennifer Leggio wrote a blog post today titled, “Research report: Is ’social PR’ for real? Which agencies get it?” The purpose as stated was to “determine which PR firms are best attuned to social media and are developing the most beneficial social programs for their clients” and […]
The Mark Cuban Stimulus Plan – Open Source Funding This first pick strays a bit from the social media, PR and marketing space that I typically draw from, but its certainly relevant in these tough economic times. Mark Cuban shares his idea for “Open Source Funding” and invites businesses to present their plans directly on […]
In this week’s installment of our journalist interview series, we catch up with Kristen Nicole, editor/writer at AllFacebook & The Social Times, and co-author of the Twitter Survival Guide. In addition to her passion for technology and writing, Kristen lets us in on how social media has changed her world, the importance of her family […]
How MC Hammer went from caricature to human being – the social media story Jim Tobin from IgniteSocial.com shares a few simple lessons for corporate marketers citing how MC Hammer has leveraged social media to help build his business and reputation with social media marketing. ROI (Results on Insights) of Online Communities Beth Kanter consistently […]
And you thought journalists were just journalists. Charissa Cowart, media personality and trendspotter from WALA-TV “FOX10” News in Alabama, proves once again that journalists are people too. From reporting to fashion design, blogging to gaming, she is one busy – and interesting – person. And she has some good advice about wings vs. legs… PPR: […]
Community Managers Must Deliver ROI: Commandments For Surviving a Recession Jeremiah Owyang provides sound advice to Community Managers on how to step up their game, provide continuing value and (most importantly) help keep their jobs in these tough economic times. Are we really ready to move beyond Social Media 101? Many of us in the […]
With the frightening economy, massive layoffs and a new focus on personal branding, employers need to work harder than ever to keep employees motivated and working together. Leading teams in a time when uncertainty abounds is not an easy task. Yesterday in our staff meeting, I shared this sentiment – we’ll continue to be successful […]
Our Persuasive Picks series returns this week with five social media, marketing and PR-related posts that caught my eye this week. Online Reputation Management Done Right: What CEOs Can Learn From Hulu’s Jason Kilar Marjorie Kase from Markyr Media chronicles how Hulu CEO Jason Kilar made the right moves in responding to the online backlash […]
Last week I was in New York City to speak on a Fashion PR 2.0 panel about the use of social media in PR and marketing for the fashion industry. During the course of the evening, many interesting questions were asked. One in particular that stood out was from a budding fashion designer who asked, […]
Today was a day that should inspire and encourage everyone. Young or old, black or white, Republican or Democrat. Today was about change. Today was about progress. Today was about hope, humanity, faith and courage. It was about presence and tenacity – the welcoming of a new leader for a resolute country. Many things that […]