Yesterday’s Boston Globe reported that the jobless plight continues: “5 million Americans have been out of work for more than six months, a record number that forecasts a slow, difficult recovery and a long period of high unemployment, according to Northeastern University’s Center for Labor Market Studies.” If you are fortunate enough to have a […]
Why You Should Stop Sleeping With Your Laptop B.L. Ochman lends some sound advice to the current generation of web-workers in this entertaining post that serves as a wake up call to unplug and get a life! Are you a social media addict? Following along with a similar topic to my first pick, Scott Kleinberg […]
I recently spoke at the Greater Manchester Chamber of Commerce breakfast where I discussed the need for a dedicated social media manager to help strategize, launch and manage a social media program. Since many of the attendees were from smaller companies, I stressed that any business – big or small – could benefit from implementing […]
Twenty-One Top Twitter Tips… from Forbes Still not convinced of the business value of Twitter? Forbes understands your concern and did some research for you – canvassing scads of businesses and pricey social-networking gurus looking for honest answers on how to make money – if you can make money – with the microblogging service. Their […]
Recently I attended my first Podcamp in Boston, the birthplace of the original Podcamp, founded by Christopher Penn and Chris Brogan, back in 2006. From the show of hands to find out who else was new to the “UnConference,” I realized that I wasn’t the only newbie – there were actually too many of us […]
I’ve learned a lot about social media over the last several years but one thing that really sticks out for me now is the confusion between social media and social marketing. Part of this problem stems from the multitude of people using social media that equate it to the ability to use social media effectively […]
How To Use LinkedIn Groups To Drive Website Traffic Jason Yormark shares five tips to help drive traffic to your blog using LinkedIn Groups. Corporate Twitter Toolbox: Twitter Tools for the Enterprise Sudha Jamthe lists off the top market-leading Twitter tools to manage social media engagement with your customers. The Five Ws of Social Media […]
I had the pleasure of receiving a complimentary copy of Rafe Needleman’s book, “PRO PR TIPS: Public Relations Advice from a Jaded Journalist” recently. (Thank you to its sponsor, ITDATABASE). This book is a brief and humorous – although sadly accurate – compilation of 100 tips that Rafe started originally as an occasional exasperated Twitter […]
Cooking Social Media with an EasyBake Oven vs. a Viking Range Chip Griffin from MediaBullseye.com shares an entertaining comparison when getting ready to “cook up” some social media. CEOs Say: How To Be An Executive Blogger Good stories and advice for CEOs looking to blog or just to become better bloggers. 10 Ways to Archive […]
Twitter Sued for Patent Infringement – and it doesn’t look good How would your online social interactions change if Twitter suddenly went away? We may soon find out. The 10 Rock Solid Elements of Effective Online Marketing Snag this free PDF written by Copyblogger founder Brian Clark, and find out more about the importance of […]