David Meerman Scott at SXSWi 2009

I ran into David Meerman Scott , author, speaker and marketing strategist during SXSW and asked him a few questions about his newly released book – World Wide Rave and his thoughts around what to look for when hiring a PR (or advertising) agency to handle social media projects. Be sure to download World Wide Rave onto your Kindle or get a hardcopy for yourself. I got mine!