Persuasive Picks for the week of 06/09/08
Talking About Competitors
John Cass, the newly appointed Online Community Manager for Forrester touches on how to talk about your competitors and shares 5 tips from Dharmesh Shah at OnStartups.com.
Ongoing List of Social Media Examples in the Auto and Car Industy
Jeremiah Owyang provides an excellent list of social media case studied revolving around the automobile industry.
Blog Topics for Business to Business Customers
Coming up with a steady stream of topics for your corporate blog is sometimes not an easy task. This can be especially challenging in the B2B space where topics can be rather, well…dull. Chris Brogan help ease the process with several good suggestions.
H&R Block Social Media Programs Success
Jennifer Jones from PodTech interviews Paula Drum, VP of Marketing for H&R Block on their use of social media tools and the success that they’ve had. Be sure to check out all of Jennifer’s other excellent interview podcasts as well.
Must-Read Books for the Social Media Marketing Newcomer
This post on the Ignite Social Media blog touches on 9 “must read” books for those diving into the social media space.