Media

To say that the lines between PR, media and marketing are blurred is putting it mildly. What was once about facilitating and gatekeeping has now become a creative free-for-all as ...

With headquarters in Boston, the PerkettPR team is naturally composed of many sports fans. As we gear up to watch the Bruins win the Stanley Cup, keep an eye on ...

Jason Miller serves as senior manager, social media strategy at Marketo. He leads the company’s social media efforts, focusing on optimizing social for lead generation and driving revenue. He is a ...

Rebecca’s experiences as an editor, marketer and analyst with the Altimeter Group, make her a perfect expert resource for our Influencers Who Inspire series.  She is also the author of The ...

I came across an interesting blog post in MediaPost recently in which the author, travel PR executive Vicky Hastings, noted that quantitative measures are no longer sufficient for measuring the ...

We're happy to share another powerful interview in our "Influencers Who Inspire" series.  Today's interview is with Alicia Eler, Reporter at ReadWriteWeb. We have always admired Alicia for her in-depth ...

We begin our PerkettPR "Influencers Who Inspire" series with a chat with Ramon Ray, Editor & Technology Evangelist, Smallbiztechnology.com. Ramon is a journalist, technology evangelist & editor of Smallbiztechnology.com, author of "Technology ...

What do you get when you throw a gorgeous actress into a room with adorable puppies, a cute lip-synching kid, dancing babies and double rainbows and then give it a title ...

With college graduates flooding a still challenging job market, I couldn’t help but reminisce about my early days as a fresh-faced, energetic PR coordinator for a large national agency based ...

Okay we're not Gawker but I couldn't resist using the headline that Ian Shapira, a reporter for The Washington Post, suggested to them for a story he wrote about how ...